October 2025

Zeiss Seeks Beta Testers

Zeiss has announced an open call for the closed beta-testing phase of CinCraft Virtual Lens Technology, which brings authentic lens characteristics to compositing and visual-effects workflows. This pre-release beta program invites professional VFX artists to test the technology in real-world conditions and contribute feedback that will help refine the final release. Zeiss CinCraft Virtual Lens Technology introduces a one-click lens characteristic simulator that replicates the behavior of real-world optics within a 2D compositing environment. The Virtual Lens aims to further bridge the gap between production and post by enabling VFX artists to achieve photorealistic results with greater efficiency and consistency. The technology leverages...more